The Economics of Staging the Olympics: A Comparison of the Games, 1972-2008Edward Elgar Publishing, 1. jan. 2004 - 332 strani "This book arises from the need to analyse, in detail, the various economic aspects that the Olympic Games mean for host cities. Since 1984 increasingly more cities in the world have announced their interest in staging the Olympic Games, making it a |
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Introduction the situation of modern cities and the Olympic Games | 1 |
Methodology justifications for use | 4 |
22 AREA OF INVESTIGATION | 5 |
23 TRANSFORMATION OF DATA | 9 |
Financing of the Games interests winners and losers | 12 |
32 EVOLUTION OF FINANCING FROM MUNICH 1972 TO BEIJING 2008 | 15 |
33 INTERESTS IN FINANCING THE OLYMPICS | 18 |
34 THE IMPACTS OF OLYMPIC GAMES | 25 |
91 EXPENDITURES FOR THE LOCATION | 196 |
92 EVENT EXPENDITURES | 199 |
93 EXPENDITURES FOR CEREMONIES AND CULTURAL EVENTS | 203 |
94 COSTS OF TECHNOLOGY | 216 |
95 COSTS OF SECURITY | 221 |
96 COSTS OF ADMINISTRATION | 229 |
97 COSTS OF PUBLIC RELATIONS AND CORPORATE DESIGN | 232 |
98 COSTS OF THE INTERNATIONAL BROADCASTING CENTRE | 237 |
Growth and financial gigantism the scale of the Olympic Games | 28 |
42 GROWTH OF THE IOC | 29 |
43 GROWTH AND FINANCIAL GIGANTISM | 32 |
Technique of measuring the economic impact of Olympic Games | 35 |
51 ANALYSIS METHOD IN THIS BOOK | 36 |
Tourism and exports the sleeping giants | 46 |
62 EXPORTS AND FOREIGN INVESTMENTS | 65 |
Investments and the reconstruction of a city burdens and opportunities | 68 |
72 IMPACTS OF OLYMPICS ON THE URBAN STRUCTURE | 71 |
73 FOLLOWUP BENEFITS AND COSTS | 87 |
74 OPPORTUNITIES FOR URBAN DEVELOPMENT THROUGH OLYMPIC GAMES | 91 |
75 GLOBALIZATION THROUGH OLYMPIC GAMES | 93 |
The great source of income revenues of the OCOG | 95 |
81 SELLING OF OLYMPIC TELEVISION RIGHTS | 99 |
82 REVENUES FROM SPECIAL MARKETING MEASURES | 120 |
83 REVENUES FROM TICKET SALES | 167 |
84 OTHER REVENUES | 180 |
The flip side of the coin expenditures of the Organizing Committee | 193 |
99 COSTS OF THE OLYMPIC FAMILY | 239 |
Jobs jobs jobs great opportunities or flash in the pan? | 247 |
101 EMPLOYMENT THROUGH THE OLYMPIC GAMES | 249 |
102 DURATION OF JOBS AND SECTORS OF EMPLOYMENT | 252 |
The Olympic aftermath price increases and economic legacy | 257 |
111 PRICE CHANGES FOR THE CITIZENS | 259 |
112 OTHER PRICE CHANGES AFFECTING THE CITIZENS | 261 |
113 INFLUENCE OF THE IOC ON PRICE LEVELS | 264 |
114 THE ECONOMIC LEGACY OF OLYMPIC GAMES | 265 |
the Olympics today and the challenge for future hosts | 275 |
121 THE OCOG AND THE IOC AS DECISIONMAKERS OF THE OLYMPIC MOVEMENT | 280 |
122 MACROECONOMIC IMPLICATIONS OF OLYMPIC GAMES | 284 |
123 ECONOMIC IMPLICATIONS OF THE OCOG | 293 |
124 GENERAL DEMANDS RESULTING FROM THE INVESTIGATION | 296 |
| 298 | |
Interviews | 325 |
| 329 | |
Druge izdaje - Prikaži vse
The Economics of Staging the Olympics: A Comparison of the Games, 1972-2008 Holger Preuss Predogled ni na voljo - 2004 |
The Economics of Staging the Olympics: A Comparison of the Games 1972-2008 Holger Preuss Predogled ni na voljo - 2004 |
Pogosti izrazi in povedi
1972 to Beijing 2000 Olympic Games additional advertising ambush marketing Angeles Athens OCOG athletes Atlanta OCOG Australia Barcelona 1992 benefit bid cities Bidding Committee Beijing cent centre ceremonies commercialization Committee Beijing 2008 competition corporations costs Coubertin cultural events Cultural Olympiad demand economic impact effect example existing expenditures factors Figure financed Games financing sources Games-related Host City Contract host country industry infrastructure interest International Olympic Committee interview investments Lausanne Lillehammer 1994 Los Angeles 1984 lottery Montreal Munich N/A N/A number of sponsors OCOG revenues Olympic Charter Olympic coins Olympic Committee IOC Olympic Family Olympic Games Olympic Movement Olympic Rings Olympic sponsors Olympic stamps Olympic symbol Olympic venues Olympic village organization overall phase post-Olympic Preuss programme sector Seoul 1988 Barcelona spectators sports events sports facilities stadium structure surplus Sydney 2000 Athens television networks tickets tourists urban