Guerrilla Marketing for WritersF+W Media, 1. nov. 2000 - 224 strani Packed with proven insights and techniques, this practical manual shows writers 100 ways to sell their books, before and after they're published. Learn a wide range of low-cost, effective marketing techniques, including networking, using the media to generate free publicity, using the internet, getting the most from conferences and festivals, and more. Each is presented in a short, easy-to-master format so that readers can target the techniques that are best suited to their needs. Additional information on how the publishing industry works and instructions on how to create a complete plan will help writers gain the insight they need to market their work efficiently and successfully. |
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ability agent audiences book you write bookmarks bookstores brochure business cards career chapter Charles Rubin commitment conferences cover create creative Directory E-mail editor effective elevator speech enable evaluation form event excerpts field Free goals groups Guerrilla Marketing GUERRILLA TACTICS handouts Harvey Mackay ideas identity interviews Jack Canfield Jay Conrad Levinson keep letter literary logo Low cost magazines Marilyn Ross Mark Victor Hansen MICHAEL KORDA networks newsletter nichecraft nonfiction book novel novelists offer online booksellers opportunity organizations P.O. Box person postcard potential products and services professional profits promoting books promoting your books promotion budget promotion plan publicist publicity publisher's questionnaire radio Ray Wilson readers reps self-publishing sell your books Seth Godin snail-mail someone speakers speaking television Test-market tour trade writing and promoting York zine