E-Business Privacy and Trust: Planning and Management Strategies

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John Wiley & Sons, 1. jul. 2002 - 240 strani
Protect your customers-and your business-with these essential "rules of the road" for maintaining Web site security

Any company planning to do business on the Internet today must first become fully knowledgeable about the legal issues pertaining to consumer privacy and security, or risk severe financial penalties and loss of customer loyalty. In addition to making a Web site easy to navigate and transactions simple to manage, Web site developers must also make it secure. Failure to do so may result in legal action and irreparable damage to a company's reputation.

E-Business Privacy and Trust is a clear, easy-to-follow handbook that outlines the legal aspects of maintaining privacy and security on the Web and shows today's businesses how to protect themselves by building basic guidelines into their e-business development strategies. The author, an expert on the subject of computer law, provides a complete overview of privacy law, security systems, and various ways today's businesses can protect themselves and their customers online, whether they're doing business locally or globally.

In an environment fraught with potential pitfalls, E-Business Privacy and Trust will help every e-business owner, financial professional, and IT expert confidently reap the benefits of doing business on the Web while providing the level of security, confidentiality, and service your customers and your company demand.

 

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Vsebina

Preface
ix
Chapter 1 Marketing Versus Privacy
1
Chapter 2 A Primer on Privacy Law
19
Chapter 3 Healthcare Law Mandates Security and Privacy
39
Chapter 4 Privacy of Personal Financial Information
47
Chapter 5 Internet Privacy for Children
57
Chapter 6 European Union Privacy Protection Mandate
65
Chapter 7 Information Privacy and Compliance Programs
71
Chapter 11 Biometric Security Systems
123
Chapter 12 Encryption Security for Electronic Commerce
135
Chapter 13 Protecting Proprietary Information
143
Chapter 14 Secrecy and Noncompete Agreements
159
Chapter 15 Computer Insurance Risks and Protection
167
Chapter 16 Audit Checklists and Monitoring
175
Glossary
195
Selected References
209

Chapter 8 Internal Protection Controls
85
Chapter 9 Creating and Communicating Policies
101
Chapter 10 Digital Signatures Liberate Electronic Commerce
117
Selected Websites
215
Index
219
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O avtorju (2002)

PAUL SHAW is the editor and publisher of Computing and Communications: Law and Protection, Communications: Law and Protections, and Assets Protection, periodicals with a circulation of more than 4,000. He is also the coauthor of Avoiding Cyber Fraud in Small Businesses: What Auditors and Owners Need to Know, also published by John Wiley.

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